Case study – sales management | BBA 3221 – Sales Management | Columbia Southern University

Read “Case 5.1: In Need of a Sales Rep”.

For this assignment, answer the questions below; your assignment should be a minimum of two pages in length, not counting the required title page and reference page.

In your response, make specific references to concepts that you learned in Chapter 5 and any other sources that support your analysis of the questions. Convince the reader that your response to the questions is correct. Outside sources other than the eTextbook (which must be cited and referenced) are not required; however, they can be helpful in your responses. If outside sources are used, please adhere to APA Style when creating citations and references for this assignment.

  • Explain      the approaches that Frank used to locate prospective candidates for his sales      rep position. How do you think that Frank could improve his recruitment      and selection process?
  • What      legal and ethical considerations should Frank be aware of when recruiting      individuals?
  • What      tools should Frank use to select candidates with the right profile for the      job he is hiring for?
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