Health care organizations realize that they have target audiences that they need to tailor their messages to. For example, a sports rehab would likely target high school and colleges with sports programs as part of their marketing efforts.
For this assignment, consider the role of a health care manager at a skilled nursing facility in your city or county. You have been asked to give a presentation to the leadership team on how to better reach your target audience—the aging population and seniors. The presentation should address the following:
Provide a Reference slide with 3–5 academic sources.
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