Research method multiple choice questions

Question 76.
Which of the following is a determinant-choice question that asks for an answer about the general frequency of occurrence of some phenomenon?
(Points : 1)
simple-dichotomy question

checklist question

time-bound question

frequency-determination question

 Question 77.77
“What is your gender? ______ M ______ F” is an example of what type of question?
(Points : 1)




Question 78.78.
A question that screens out respondents who are not qualified to answer a second question is called a _____ question.
(Points : 1)




Question 79.79.
Which of the following prevents respondents from continuing with an Internet questionnaire if they fail to answer a question?
(Points : 1)
variable piping software

graphical interface software

forced answering software

interactive software

Question 80.80.
“What is your favorite hobby, playing video games, or what?” is an example of what type of question?
(Points : 1)




Question 81.81.
When a researcher puts the name of each person on a sampling frame list on a 3″ x 5″ card, shuffles the cards thoroughly, and then selects 35 names from the top of the pile of cards for a phone interview study, this is an example of what type of sampling procedure?
(Points : 1)
judgment sample

simple random sample

stratified sample

area sample

Question 82.82.
As sample size ______ , random sampling error ______.
(Points : 1)
increases; increases

decreases; decreases

increases; decreases

increase; remains unchanged

Question 83.83.
Two types of stratified samples are _____.
(Points : 1)
primary and secondary

positive and negative

proportional and disproportional

absolute and relative

Question 84.84.
When a researcher wants to study the members of the American Management Association and selects a sample from its membership list, the membership list is an example of a _____.
(Points : 1)
reverse directory

sampling frame

systematic sampling list


Question 85.85.
Which sampling technique is an economically efficient sampling technique in which the primary sampling unit is not the individual element in the population but a large cluster of elements?
(Points : 1)
cluster sampling

stratified sampling

grouped sampling

homogeneous sampling

Question 86.86.
When a potential respondent ____, he or she gives permission to receive selected e-mail, such as questionnaires, from a company with an Internet presence.
(Points : 1)
becomes part of an unrestricted sample


opts in


Question 87.87.
A list of elements from which the sample may be drawn is called a _____.
(Points : 1)
parameter list

probability sample

population parameter

sampling frame

Question 88.88.
When a company decides to send an Internet survey to all of its 127-member sales force to determine their morale, this is an example of a _____
(Points : 1)
cluster sample

multistage area sample



Question 89.89.
All of the following are stages in the selection of a sample EXCEPT _____.
(Points : 1)
analyze data

select a sampling frame

determine sample size

conduct fieldwork

Question 90.90.
Which of the following refers to any complete group whose members share some common set of characteristics?
(Points : 1)




Question 91.91.
A telephone directory that lists the people in the phone book by their street address instead of by their last name is called a _____.
(Points : 1)
snowball directory

inverse directory

reverse directory

sampling frame directory

Question 92.92.
A(n) _____ is a subset, or some part, of a larger population.
(Points : 1)




Question 93.93.
When a local television station sends a crew to interview joggers in the city park on a beautiful spring day, this represents what type of sample?
(Points : 1)
cluster sample

multistage area sample

systematic sample

convenience sample

Question 94.94.
Which type of error occurs when certain sample elements are excluded or when the entire population is not accurately represented in the sampling frame?
(Points : 1)
Type I error

sampling frame error

statistical error

list error

Question 95.95.
If Delta Airlines selects randomly a set of 40 flights on a given day, and then selects randomly a group of ten passengers on each of these flights to participate in an in-flight survey, the passengers are _____.
(Points : 1)


systematic samples

secondary sampling units

Question 96.96.
If a national political pollster selects ten states randomly, then randomly selects five counties within each state, then randomly selects five voting precincts within these counties, then randomly selects five blocks within these precincts, then randomly selects five households for door-to-door interviews about their voting intentions in the next Presidential election, this is an example of what type of sampling procedure?
(Points : 1)
simple random sample

multistage area sample

systematic sample

nonprobability sample

Question 97.97.
All of the following are reasons for using a sample EXCEPT _____.
(Points : 1)
complete enumeration

pragmatic reasons

accurate and reliable results

destruction of test units

Question 98.98.
A stratified sample in which the sample size for each stratum is allocated according to analytical considerations is called a(n) _____.
(Points : 1)
disproportional stratified sample

unbalanced stratified sample

secondary stratified sample

analytical sample

Question 99.99.
When a marketing vice-president tells the marketing department to schedule a test market in Dallas because he feels that this city is “typical” of the composition of the target market for a new product nationally, this is an example of what type of sample?
(Points : 1)
judgment sample

area sample

cluster sample

convenience sample

Question 100.100.
All of the following are common sampling criteria EXCEPT _____.
(Points : 1)
degree of accuracy required

size of the population

resources available

time available to conduct the research

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